Tag Archives: Twitter


JohnSon & JohnSon – Sustainability Johnson & Johnson understands the power of engaged employees; its goal is to be in the 90th percentile for engaged employees against external norms as part of its Healthy Future 2015 goals. To achieve this goal, Johnson & Johnson reaches out  o employees with a number of internal and external […]

G1: TWITTER FOR HR | EG#4 | Employee engagement and performance management

ACI Specialty Benefits in San Diego Gilbert Manzano, chief administrative officer and head of HR  The benefits to HR of social media reach beyond recruitment. The possibilities are virtually endless and limited only by HR leaders’ resourcefulness. For example, Gilbert Manzano, chief administrative officer and head of HR for ACI Specialty Benefits in San Diego, […]

G1: Twitter for HR | Eg#3 | Employee Engagement

Virgin Media Abi Signorelli, Director of Internal Communications, Virgin Media Communication and entertainment indistry More than 100 offices in the UK Twitter has enabled connections that wouldn’t have happened before. It has opened doors for people needing answers and support on a whole variety of topics – from IT support, to finding solutions to customer problems, […]

G1: Twitter for HR | Eg#2 | Recruitment

True story:  How one recruiter hired 27 “Specialist” IT staff via twitter #SocialRecruiting Ivan Stojanovic of Irish recruiting firm C.P.L. The headline of the story was how he had recruited 27 specialist I.T. staff via twitter, in a span of 12 months! Started off tentativley, but today after 2 years twitter is part of their recruitment strategy. Challenge: […]

G1: Twitter for HR | Eg#1 | Recruitment

Forrester (@ForresterJobs). 2871 followers. Misty Sutton, Forrester’s Manager of Global Sales Recruiting.   Started off tentativley, but today after 2 years twitter is part of their recruitment strategy. “Culture is hard to convey with a job posting, but social makes it possible”. Social Media Co-ordinator role developed in the beginning of 2011. Weekly social team […]

G1: Twitter for HR

All the well known employers are using twitter as a recruitment tool, among other SM tools. Caveat: Refer to the country specific rules applicable to discrimination before making a hiring decision based on personal info available on SM. Tips for using Twitter as a recruitment tool: http://talentminded.com/5-tips-for-effective-twitter-recruitment/ Fortune 500 companies using Twitter for recuitment: http://talentminded.com/how-do-fortune-500-companies-use-twitter-to-recruit-see-for-yourself/

Pepsi I-phone app “before you score” – Online Reputation Management

Date : 22nd October 2009  (http://mashable.com/2009/10/22/pepsi-amp-before-you-score/) The energy drink AMP and its parent company PepsiCo came under fire for launching an iPhone application called “Before You Score.” The premise was essentially to help AMP’s target audience – adolescent and young men – “score” with members of the opposite sex, and then share their exploits on […]

Pampers – Online reputation Management

Greeting my fellow course mates… My given topic for assignment is  ONLINE REPUTATION MANAGEMENT. It is defined as  “Online reputation management (ORM) is the act of monitoring search engine result pages or mentions in online media and Web sphere content.” ORM primarily involves tracking what is written about a client on the Internet, then utilizing […]